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Worthy Park Estate Ltd
Rums
Marketing and Sales Manager
Category: Sales/Marketing
Description:
Job Title: Marketing and Sales Manager (Local)
Reports To: Co-Managing Director

Core Functions:

• Manage the Marketing and Sales Department to grow sales, and build brand equity.
• Develop Marketing Strategy and manage staff to activate the Strategy.
• Formulate a Marketing Budget to support the agreed Strategy and monitor the Marketing expenses.
• Establish Performance Targets and monitor progress monthly, individually and across the department.
• Monitor and understand the trade , the competition and the consumers to effectively implement the Strategy
• Recommend creative and cost effective promotional activities.

Responsibilities and Duties

• Conduct marketing campaigns and promotions to promote brand awareness and influence consumption
• Design and Develop marketing and promotional materials.
• Maintain customer relationships and engagement programs and track customer satisfaction.
• Generate marketing reports to management on a periodic basis.
• Continuous evaluation of marketing programs to eliminate waste and evaluate effectiveness.
• Stay updated with marketing trends and competitor activities.
• Understand our Marketing Mix and that of the major competitiors.
• Develop and manage promotional activities, including attendance.
• Develop and execute brand management projects
• Develop brand strength measurement instruments and execute periodic marketing audits
• Develop and maintain relationships with Ad Agencies, promotors, and other service providers.
• Maintain a marketing calendar of promotions, marketing events, advertisements (press, radio etc.)
• Manage and coordinate distributor relationships, social media campaigns and internet marketing.
• Monitor the activities and performance of the sale and marketing personnel
• Ensure procedures and protocols are followed for the protection of the companies goods and other resources.

Applications:

Applications must include a Resume indicating education, work experience, 3 reputable references and a photo. All Education and work experience must be able to be verified. 

If shortlisted for an interview, you must agree to allow a background check to be done and to provide a clear police record.

Applications are to be sent to: distillery@worthyparkestate.com or delivered to offices of Gordon Clarke at Worthy Park Estate Ltd.
Qualifications:
Required Skills and Specialized Techniques

• Bachelors Degree in Business Studies with specialization in Marketing or other related Degree.
• Minimum of five years experience in a marketing and or sales position.
• Must possess leadership qualities and the ability to supervise, evaluate, discipline and motivate team members.

Special Conditions Associated with Job

• Required to work long and unusual hours including weekends and public holidays at times.
• Own and operate a reliable motor vehicle, which should be practical for the job.

Desired Attitudes and Personal Traits

• Maturity, Integrity, Responsibility, Good work attitude, and Confidentiality.
• Ability to work on own initiative and build and maintain valuable business relationships.
• Ability to consume the company’s products and maintain all personal traits mentioned above in the process.
• Ability to select, lead and motivate a team of people to achieve the departments goals.
• Professionalism, with excellent planning and organizing skills
• A high level of self confidence, with excellent oral and writing skills
• Display a great deal of creativity and energy
Deadline: September 20, 2018

Contact Information
Name: Gordon Clarke
Address: N/A
Email: distillery@worthyparkestate.com
Telephone: N/A
Fax: N/A

Ad Post Date: 2018-09-10

 

 

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