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Transform your passion into profit

Glenford Smith
Career writer

His birth mother gave him up for adoption. He was rejected for being a boy by his originally agreed adopted parents. He dropped out of college, started a company called Apple, in his garage. He was fired nine years later from the very company he founded. Yet Steve Jobs’, CEO of Apple Computers, has a net worth in the billions, today. What has accounted for his genius – and the wealth he has amassed, despite incredible setbacks?

He provides the answer in his 2005 commencement address at Stanford University:

“I'm convinced that the only thing that kept me going was that I loved what I did. You've got to find what you love. The only way to be truly satisfied is to do what you believe is great work. And the only way to do great work is to love what you do.”

That’s the secret to profit, no matter what the economy. Find your passion or develop a passion for what you do – there’s no other way. Passion is the secret to career success. Many people today are going through the motions in their jobs, dreading the day they will be laid off. Others who have been laid off are scared, worried sick about their future as they search frantically to find another job. Unfortunately, few people look within – for what they love to do.

If you can’t find a job, that may be the best thing to happen to you. It may force you to discover or finally embrace your real passion. Harvey McKay’s bestselling book Fired Up! chronicles the experiences of over twenty world famous people who only found their greatness after being fired. It is counterintuitive, but your greatest blessing may be hidden in your toughest career challenge.

Perhaps you’re thinking: “Finding one’s passion is great, but few people can make money doing what they love.” Guess what? You’re right. What makes the difference is whether you’re only after the money. Notice carefully what Jobs said: what kept him going was his passion for what he was doing. He followed his passion, and it led him to wealth. You can decide to be one of the few who make their living doing what they love. Especially if you’re out of a job, now is the time to consider how you can turn your passion into profit.

If you’re in a job that you don’t like, it’s time to discover your passion for what you do. Remember that your success is not only about what you do – it’s also about how you do what you do. You can make any job exciting, by practicing an attitude of enthusiasm. If you commit to doing more than you’re paid to do, you will eventually get paid more for what you do. Build your career on passionate commitment, whether you are in a job, searching for one, or going into business for yourself.

For those who are uncertain about their career prospects, organizational psychologist and bestselling author, Marsha Sinetar, advises in her selfsame titled book: Do what you love, and the money will follow.

*Glenford Smith is a motivational speaker and personal achievement strategist. Email him at
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