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NCB renews partnership with Crime Stop
2013-10-26 08:40:22 | (0 Comments)
National Commercial Bank (NCB) has renewed its strategic partnership with Crime Stop for the fifth consecutive year.
Mukisa Wilson Ricketts, acting head of marketing and communications, said the companyís partnership with the National Crime Prevention Fund is paramount to the nationís bid to overcome a prevalent crime issue that has been a deterrent for Jamaicans and externals alike.
Wilson Ricketts said the bank had invested approximately $9.5 million in the fund over the five-year period.
Crime Stop, which was launched in 1989, is a cause-marketing programme focused on the fight against crime in the Jamaican society through forging strategic partnerships between communities, the police and the media.
The programme provides a platform for the public to share information about illicit acts, while ensuring complete anonymity, and offers a cash reward for information leading to an arrest, recovery of stolen property or the seizure of illegal guns and drugs.
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Source: The Gleaner/Power 106 News
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