First Look

A smart-er Christmas

Digicel Jamaica | 2014-12-17 00:00:00

Digicel has sold over 60,000 smartphones since November

Telecommunications leader, Digicel Jamaica, has sold over 60,000 smartphones since the start of its Christmas sales in November.

“The aim of these sales is not just to sell phones but to enhance connectivity in Jamaica, especially during the this time for family and togetherness,” said Michelle Anderson, Director of Distribution and Retail Channels at Digicel Jamaica. “Additionally, we have ensured that we offer a range of smartphones that are priced to fit a variety of budgets, but still deliver the best in technology.”

Low prices enabled Michelle Francis to buy a Huawei Y221 for her son who wanted a more phone features.

“My son already has a smartphone but he says he wants an upgrade, so since you having the sale I decided to buy it for him,” she said, while visiting the Digicel Iconic store in downtown, Kingston.  “To be honest, I am really happy with the price, because at least I can afford to give him something he wants.”

Meanwhile, Ian Williams of Forest Hill said he was making use of the sale to purchase his children aged 10 and 12 their first mobile phone. “I’m getting two DL700s for my kids. The phone is reasonably priced especially for all the features that it comes with.”

Digicel has announced that it will continue to have sales throughout the Christmas period.

“A smartphone is the perfect gift for anyone – it will keep the recipient happy, well into the New Year,” said Anderson. “Customers can definitely look out for even more deals and continue to enjoy up to 30 per cent off phones in our ongoing Christmas Mission sale.”

The company recently expanded its range of DL smartphones with the addition of two new devices in the Jamaican market in time for the Christmas season.

The DL800’s 4.5-inch touchscreen display is a half-inch larger than its immediate predecessor’s while the DL900’s display is an entire inch bigger at five inches.

Both phones are also faster, have higher quality back cameras – three megapixels (MP) more – and are priced at least 30 per cent below other smartphones sold with similar features, speed and display size in Jamaica.

Digicel’s DL series, which took off in 2013 when it was launched, has become the best-selling smartphone line in the Digicel portfolio with over 100,000 units sold to date.

“Affordability of the devices has helped drive our data subscriber base past 1 million and brings us closer to our ‘Internet Everywhere’ goal,” added Anderson.


Posted By :Tamiann Young

Company Name : Digicel Jamaica

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