First Look

Work underway to develop Strategy & Action Plan for CCIs



Jamaica Chamber of Commerce | 2015-01-28 00:00:00

Caribbean Cultural & Creative Industries (CCIs) and the institutions that support them through policies and programmes, stand to benefit from the development of a regional export strategy over the next several months. The articulation of this strategy is being undertaken at the behest of the Caribbean Export (CE) by Visual & Performing Arts Jamaica (VPAJ) and KEA European Affairs (KEA) based in Brussels, Belgium and will draw upon the knowledge of experts and practitioners in all CARIFORUM member states and in nine EU Member States.

The work being undertaken over the next three months includes providing an assessment of select EU markets for a number of Caribbean creative and cultural products and services; supply-side opportunities and constraints; the development of a road map for enhancing the competitiveness of CARIFORUM CCIs; and a Strategy and Action Plan to address the challenges faced by current and potential exporters of these goods and services.

VPAJ and KEA will be supported by a network of practitioners who operate within the community of CCIs within CARIFORUM, and through interaction with buyers (and potential buyers) of creative and cultural goods and services in Denmark, Estonia, Finland, France, Germany, the Netherlands, Spain and the United Kingdom.

The draft Strategy and Action Plan will be submitted to Caribbean Export in late February 2015.

Visual & Performing Arts Jamaica is a Jamaican NGO that originated in a cluster of the same name established in 2008 under the EU/GOJ Private Sector Development Programme (PSDP). VPAJ’s community comprises over 2,000 cultural professionals (primarily in the Caribbean) engaged in such industries as film/television, literature, writing and publishing, theatre, digital media/tech, and the visual arts among others. It also engages the providers of support services to the cultural and creative industries and other actors in the value chains of these industries. VPAJ networks region-wide with business support organizations within the cultural sector as well as with relevant policy-makers.

KEA European Affairs has more than 15 years of experience in providing strategic advice for cultural and creative businesses in Europe and a robust knowledge of the needs of cultural professionals across Europe and beyond. It has developed a wide network of more than 6,000 contacts in the EU dealing with the culture and creative industries (including companies, experts, European and national trade associations, business networks, clusters, trade fairs, festivals and event organisers).

Caribbean Export is the regional organization charged with promoting CARIFORUM trade and investment.




Posted By :Jamaica Commerce

Company Name : Jamaica Chamber of Commerce

Website :

Company Address : Suites 13-15, UDC Office Centre Building 12 Ocean Boulevard Kingston


More press release from Jamaica Chamber of Commerce